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 Post subject: The pace of technological development brings a constant stre
 Post Posted: Sat Dec 18, 2010 11:16 am 
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Students


Posts: 23
Location: Turkey
Please explain the question and the logic behind the OA, I am completely lost here.
+++
Analyst: The pace of technological development brings a constant stream of new devices to the market, and many of them enjoy commercial success. But announcing new technology too soon after the introduction of a successful device can backfire. Once consumers hear about the new device, they may stop buying the one currently on sale. So, if a company wishes to announce the upcoming sale of a new device, it should wait until purchases of the old device have begun to decline.

Which of the following, if true, would best support the analyst's main assertion?
a) New technology often becomes less expensive after an initial surge in sales.
b) Media outlets, such as television programs and magazines, often report on the planned introduction of new devices while the sales of old devices are still strong.
c) Many consumers are unable to determine whether new technology is superior to current
d) Surveys have shown that some consumers make only one or two technology purchases per year, whereas others make more frequent purchases.
e) Consumers tend to be loyal to technology companies whose products they enjoy using.


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 Post subject: Re: The pace of technological development brings a constant stre
 Post Posted: Sat Dec 18, 2010 2:02 pm 
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Forum Guests


Posts: 3
Is the OA E?


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 Post subject: Re: The pace of technological development brings a constant stre
 Post Posted: Mon Dec 27, 2010 8:44 pm 
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ManhattanGMAT Staff


Posts: 2242
Location: Southwest Airlines, seat 21C
OA is B. Igor, we'll be glad to help you once you tell us what it was about the official explanation that you had trouble with. tell us a little about your thought process and where things went wrong for you..

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Tim Sanders
Manhattan GMAT Instructor


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 Post subject: Re: The pace of technological development brings a constant stre
 Post Posted: Fri Feb 04, 2011 12:13 am 
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Students


Posts: 23
Location: Turkey
Tim, I have problems validating ANY answer.
The closest to the right answer is B, however in my mind, it makes no sense: if your sales of old goods are strong and suddenly you announce that Ipod is coming, the sales of old goods will stop, won't they?


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 Post subject: Re: The pace of technological development brings a constant stre
 Post Posted: Sun Feb 06, 2011 5:00 pm 
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ManhattanGMAT Staff


Posts: 1857
Igor, take a look at this thread and see if it helps you: analyst-the-pace-of-technological-development-brings-a-t403.html

Another student asked that same question in this thread.

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Jamie Nelson
ManhattanGMAT Instructor


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