Our good friends at mbaMission have released their 2012 Essay Analyses for Columbia Business School, Stanford Graduate School of Business, Wharton, Stern School of Business, Yale School of Management, and the Ross School of Business. We’ve compiled these six analyses into one handy 2012 Essay Analysis Resource for you. Enjoy!
Columbia Business School Essay Analysis, 2012-2013
Applicants to Columbia Business School (CBS) this year must complete one short-answer question and two essays. Perhaps CBS is returning to the mind-set that “less is more” by getting rid of the third full essay from last year and adding a 200-character, career goal mini essay instead.
Stanford Graduate School of Business Essay Analysis, 2012-2013
The Stanford Graduate School of Business (GSB) has tweaked its essay questions and word limits this year, moving from an 1,800 word count across four essays to a 1,600 word count across three. Some quick math will reveal that you have more words per essay now—maybe the admissions committee felt it was not getting the true depth of candidate experiences previously? The most important broad advice we can give you is to be sure that you keep the reader learning. Keep your audience in mind—your admissions reader will be going through hundreds of essays this application season. If he/she gets to your essay three and has to read about the same theme yet again, he/she will be bored or frustrated or both. So as you write, be sure that you are introducing new experiences and dimensions of your profile. This will greatly improve the likelihood that you will be able to hold your reader’s attention throughout.








This is part 8 of a series featuring b-school advice gleaned from one of Manhattan GMAT’s own. Until recently, Patty managed marketing and student services for our sister company,